Frustration often comes from the self-promotion an author is expected to do. We are writers yet we are expected to know how to market. Books that go the farthest are the ones which have a community of readers, but do you know where to find them? Or do you even know who exactly your audience is? This interactive workshop will help you identify your audience and fine tune the basics to reach them. Low cost and no-cost components (websites, media kits, reviews, interviews, and readings/signings) will be covered and potential readers identified. We’ll also discuss promotional ideas based your audience. This workshop is led by published author D.M. Testa. Registration is required at findlaylibrary.org through the calendar tab.